Elodie Details

Swedish brand Elodie Details was founded in 2006 by Linda Sätterström around the time her daughter, Elodie, was born. At the time, the market for designer baby clothes was already booming, but the accompanying accessories were still boring as ever. So Linda got to work and started designing the first pacifier clips that she sold to local stores.

Pacifier chains used to be nothing more than a thing to prevent the pacifier from being thrown away, but now it really became an accessory, something that could be seen. It became a big hit in Scandinavia and later also in the rest of Europe. More products were added to the collection and today Elodie Details consists of a large collection of products, from pacifiers to buggies.

Linda is still the CEO and head designer behind the brand and it is now sold in 35 countries and on five different continents.